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MAS Acts as Advisor to Spot Systems, Inc. In Its Sale to Financial Software Systems Inc.

Spring Lake, NJ, September 29, 2009-- Market Advisory Services, Inc. (MAS, www.masfit.com), a strategic advisory and management consulting boutique in commodities, energy, and financial information technology, today announced the success of the transaction process to represent and negotiate the sale of Spot Systems Inc. of San Francisco, to Financial Software Systems (FSS) of Horsham, PA. This transaction continues MAS client successes in treasury, wholesale banking, and capital markets with more than a dozen sector specific transactions, including Aleri Global Banking divestiture to Wall Street Systems; the sale of FNS in Australia to Tata Consulting in India; and the sale of FNX to GL Trade in Paris, now part of SunGard.


MAS was selected by Spot Systems shareholders Bruce Nissim, president, and Fred Goldman, CEO, as the sole advisor to develop the exit strategy and find a strategic buyer of the Spot Systems business. This comprehensive role included identifying the prospective strategic buyers, preparing executive presentations, managing the prospective buyer interaction and negotiating the Letter of Intent. At the LOI stage, MAS introduced experienced transaction counsel and subsequently assisted with the management of due diligence with the buyer, FSS. MAS assisted in the final stages of the transaction process.


Paul Mahady, president and founder of MAS stated, “This was a difficult transaction process in that the buyer and seller are competitors in the treasury sector. The opportunity for FSS with Spot Systems was significant in terms of adding a good North American treasury software operation based on the west coast. Despite the compelling business case, the process had to be managed carefully to protect both companies and still move forward to a mutually successful conclusion”.


Nissim, who founded Spot Systems in 1982 after a successful career in international banking, said "MAS was a critical advisor with this strategic assignment, working with our key staff, introducing us to experienced transaction counsel, and navigating any difficult areas of negotiation. The MAS team was always prepared to assist us at every stage of the process until the transaction closed. This transaction would not have happened without them".


Goldman, CEO of Spot Systems said, "MAS helped us through our entire process with multiple prospects and finally the buyer, FSS. MAS was critical to assisting us at each stage of the process from presentation of the company to due diligence through negotiation. You get one opportunity to do this right and I am thankful we had MAS to lead the process."




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